Commercial & Branding

Photography that brings your business into focus.

Headshots, personal branding and product photography for professionals, entrepreneurs and businesses in Toronto.


From the people behind your brand to the details of your products, we plan images around where and how you will use them. Share your goals, audience and the platforms you need photographs for, and we will shape the session together.


Explore selected work below, then get in touch to plan your branding session.

Meraki

Creativity, care and a personal connection to every image.

Wayne McDonald Photography signature logo in classic gold script.

Product Photography

Small glass jars of beauty products and skincare items arranged in a series of close-up shots.
Hands wearing multiple silver rings reaching for a jar of yellow whipped shea butter on a marble countertop.
A series of white bowls and a yellow Carmex lip balm tube shown in a minimalist composition against a light background.
Someone holds a small glass jar of natural body butter or skincare product against a dark background.

Fashion & Small Business

Two people wearing contrasting black and white hoodies with pink and purple skirts and matching sneakers pose against white background.
Black packaging bags with cute doodles and heart designs displayed for a youth business market event.
A young model poses in a black hoodie, lavender tulle skirt and sneakers against a white background.
A child in a pink sweatshirt and tulle skirt poses playfully in a bright indoor setting.
Colorful archway display with turquoise balloons and pink accents at a Young Bosses in Business youth market event.
Smiling young vendor in a Dimension Studio shirt stands behind a market booth with a 3D printer, colorful printed items and a price list.

Lifestyle Product Imagery

Woman wearing headphones works at a MacBook laptop beside a studio microphone and a bottle of Neuro Excel supplement on a dark desk.
Steaming white coffee mug with a heart design beside a bottle of Nthrive Neuro Biome supplement on a wooden desk with pencils and notebooks.
Woman holding a white bottle of Thrive Neuro Excel brain health supplement with a yellow label in a bright, modern bathroom.
N Thrive Neuro Biome supplement bottle with capsules, fresh ginger, mint, broccoli and a lemon water glass on a wooden board.
Bottle of N Thrive Neuro Excel brain health supplement beside capsules, walnuts, berries, a latte, books on focus, and a notebook on a desk.
Smiling senior couple prepares a fresh vegetable salad in a bright kitchen with a bottle of Neuro Biome supplement on the counter.

Events & Brand Experiences

People standing at a media event with ACTRA and Toronto logos on a blue backdrop wall.
A step and repeat backdrop with ACTRA Toronto logos repeated in blue and white at a media event.
A group of five people pose together at an ACTRA Toronto event against a blue branded backdrop.
A group of people pose together against a blue ACTRA backdrop at an event.
A man in glasses and a dark blazer speaks at a wooden lectern with a laptop and microphones in a church with stained glass windows.
Two women stand beside a wooden lectern with microphones as one speaks in a hall with red cushioned pews and ornate windows.